In today’s world, online dating is bigger than it’s ever been. Most of us now know at least one couple that met online, then developed a lasting relationship. Every online dating platform, it seems, claims to have the secret formula, algorithm, or method for pairing the right two people. Finding a mate is important, but what about the other love…
Category Archives Car Buying
At Ken Garff, we talk a lot about our commitment to listening. Members of the Ken Garff team are trained to hear their customers and to customize the buying experience based on what they’re hearing. But what about the other half of the conversation? When should customers listen to the car dealer and when should they ignore the information they’re…
The Latin phrase caveat emptor, meaning “let the buyer beware,” is commonly accepted as a governing principle of economic exchange. The principle, which demands caution and vigilance on the part of the buyer, is necessitated by another principle known as information asymmetry. Simply stated, buyers usually have less information than sellers and should, therefore, be careful in their purchase decisions.…